Keyword Selection

How to Select a Rank Checker Tool
If you are trying to rank your selected keywords in organic SEO for search engines like Google, it is very useful being able to analyze and track website positions in various search engines across different languages regions. When selecting a rank checker tool it is important to keep some critical features in mind:

• Check multiple keywords in same run.
• Check keywords against multiple search engines in same run.
• Check different search engines country/language variations in same run.

The usefulness of above should be clear once you realize that search results in search engines are often strongly influenced by where the searcher is from. This is based on the logic that an American may be more interested in an American search engine optimization company than e.g. a German SEO company. Therefore it is important being able to test a lot of keywords and combinations automatically without any manual intervention required. Underneath you will find a screenshot showing rank checking of a few keywords in some of the major search engines:

How a Website Position Checker Can Help You
Do you sometimes manually check the positions of your websites in search engines for various keywords? If so, just imagine how useful and time you can save when you all automatically can check and track progress of important keywords across all major search engines and language variations. It will help you monitor effects of organic SEO, and if your keyword rankings are climbing. While there exist some tools for this, many require you to pay each and every month you use the software or online service. For an alternative to this, check the keyword rank checker tool called A1 Keyword Research. It has some additional rank checker features such as:

• Allows users to add new search engines through configuration files. Useful if you need to track positions in e.g. small country specific niche search engines.
• Takes care not to overload search engines when checking rankings. From a search engine perspective, A1 Keyword Research behaves much like humans who manually check website positions. This works well since the website position tool can check rankings across multiple search engines simultaneously.
• Easy to save website rankings and positions. View website position history on graphs and export it all to CSV files. Useful when you want to share results with clients using Excel or similar tools.

Part of search engine optimization is how you select keywords and target your content for them. This helps ensure that your site can rank highly in search engines for the selected keywords. Part of this is thus to select keywords relevant to your website theme and keywords that get many searches in search engines such as Google, Yahoo and Bing.

Classic search engine optimization involves optimizing the content of pages proper keywords in titles, headers and content. Some well known search engines are Google, Yahoo, Bing and ASK. These are the biggest 4 players left standing. With Yahoo and Bing probably soon merging their searches and ads and Ask slow decline, we may soon only have two real search players left.

Even so, the algorithm between the relative few players left may vary considerably. Just because you have selected keywords that correspond and rank your website well in Yahoo does not necessarily mean your website will rank will in Google.

Offpage search engine optimization is also important. You will want to get backlinks (or inbound links if you will) to your website with anchor text matching your website and linked page keywords. If you get a link from a high ranking website, you are almost sure to get yours indexed as well. However, to actually rank well will require lots of work. That is why it is also important to determine competition strength when selecting keywords to optimize and rank for.

You can select keywords and determine competition with software like this keyword research tool. It will also help you analyze and optimize your pages for keyword density. (I.e. if you have your important keywords in website title, headers and content.)

Growing Your Keyword List
Do you bid on keywords in a pay per click search engine? Wish you could easily grow your keywords to more targeted and possibly also less expensive ones? In this article I will introduce you to the keyword explosion tools found in A1 Keyword Research.

Prepare by Finding Some Keywords
You need keywords that describe what you need, e.g. keywords. Possibly also some action verbs, e.g. find. If you do not have any keywords, you can use the above mentioned keyword research tool.

We are going to address following issues:

• Clean your keyword lists
• Cover spelling errors and typos
• Word permutation in keyword lists
• Combine, tumble and mix keyword lists

Tumble and mix keyword lists
Assume you have following 3 keyword lists:

Keyword list 1

• keyword
• keywords

Keyword list 2

• marketing
• research

Keyword list 3

• tool
• software
• program

Use tumble to input and get following keyword phrases:

• keyword marketing program
• keyword marketing software
• keyword marketing tool
• keyword research program
• keyword research software
• keyword research tool
• keywords marketing program
• keywords marketing software
• keywords marketing tool
• keywords research program
• keywords research software
• keywords research tool

Cover Word Order Permutation Tool
Assume you have following keyword phrase in input:

• keywords research tool

The word order tool can transform above into:

• keywords research tool
• keywords tool research
• research keywords tool
• research tool keywords
• tool keywords research
• tool research keywords

Get Your Keyword Lists to Next Level
Are you starting to see how you can have thousands of phrases? We have more to come! Has your website had many visitors which used spelling and typo errors in their searches to find you? Not yet is my guess. However, you can if you will! Get your keywords into input and use these tools:

• Missing space: “keyword tool” adds “keywordtool”.
• Missing letter: “keyword tool” adds “keyword too”, “keyword tol” etc.
• Switched letter: “keyword tool” adds e.g. “keywodr tool”, “keyword otol” etc.

Sorting and Cleaning Keyword Lists
There are more keyword tools available to you than this article covers. Some of them are:

• Remove permutations, e.g. “marketing research” and “research marketing”
• Remove duplicated phrases , e.g. “keyword program” and “keyword program”
• Remove repeated words, e.g. “keyword keyword tools”
• Trim superfluous spaces
• Sort keywords and phrases
• Lowercase keyword phrases
• Filter allow characters list
• Filter min/max words/characters